You didn’t know this but it can change your life: why a hairdresser must make a Sustainability Report
Curated by Max Cerni – 2 September 2025
👉 You didn’t know this, but it can change your life.
A sustainability report is not just the stuff of multinationals or listed companies. A hairdressing salon can do it too, and the benefits are much more concrete than you imagine.
Increasingly attentive customers
The new generations also choose salons based on values. A sustainability report communicates transparency: it tells in black and white how much water you use, how you manage waste, how much energy you consume. It’s not marketing, it’s credibility.
Efficiency that saves money
Looking at the numbers forces you to understand where you waste. An extra hairdryer on, taps without reducer, old lamps: everything weighs on the bill. With a balance sheet you find out where to intervene and often the first result is a cut in costs.
Brand collaborations
The big hair beauty brands have been moving on ESG (Environmental, Social, Governance) criteria for years. Having a budget puts you in line with their standards and makes you a more attractive partner for events, collaborations and projects.
Anticipating
European legislation is also pushing more and more for SMEs and local businesses. Sooner or later it will also be the turn of the salons. Those who move today arrive prepared and with a competitive advantage over those who will be left behind.
👉 In short, the sustainability report in the salon is not a luxury: it is a strategic choice that strengthens customer trust, improves internal management and opens up new opportunities with brands.
✉️ Do you want more info or understand how to apply sustainability to your salon? Write us an email to marketing@ilmagazinedelparrucchiere.com 😉
