A complete guide to the "Hairstylist of the Year MDP" Italian Championship, explaining why talent is the only thing that matters and how participating can boost your salon's business.
Gugu, MDP's exclusive Beauty Advisor, delivers a first-person, high-fashion breakdown of Kiku Salon’s new summer collection: "KIKU LOVES...". A definitive style manifesto that rejects aggressive bleaching to embrace a sophisticated, understated luxury through three iconic shades: Toasted Brunette, Nectarine Copper, and Bitter Chocolate.
MDP professional guide to the most searched summer hair color trends, focusing on warm, high-end "expensive" nuances and how to achieve and maintain them both in the salon and at home.
The stabilization of global geopolitical tensions and the reopening of strategic maritime corridors are redrawing the professional cosmetics supply chain. Discover how the new macroeconomic landscape—balancing stable logistics costs and booming export opportunities—will influence brand commercial strategies and salon management throughout 2026.
MDP Beauty Advisor Sara guides us through discovering anti-aging hair color for women over 50. From warm caramel shades to the innovative Oyster Grey and Face Framing, here is firsthand advice to illuminate the face and enhance your look.
Summer 2026 crowns blonde as the leading hair color trend. From sand blonde to icy shades, here is how to choose the right tone based on skin complexion, plus the salon secrets to keep blonde hair bright and protected under the sun.
