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TRENDS

Ice Blonde transformation by La Fede with shadow roots technique and Davroe reconstruction.

After 4 months of waiting, the dream takes shape!

Ice blonde without damage? Faith reveals the recipe: 4 months of treatment, shadow roots and reconstruction for a killer blonde.

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2025-09-23
Elegant model in Milan with warm brown Caramel Glaze hair with golden reflections, wears a white Armani-style suit.

Hair Color Trend 2025: The New Look That Is Conquering Salons (September 2025)

The 2025 hair color is Caramel Glaze: warm and golden reflections that illuminate every style. The most popular trend in salons in September.

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2025-09-15

Kate Middleton Blonde 2025: The Bold Transformation That Inspires Hairdressers

Kate Middleton surprises with a bold caramel blonde, a transformation that breaks protocol and inspires hairdressers around the world.

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2025-09-09
Ragazza sorridente con capelli copper soft ondulati, fotografia in bianco e nero con capelli colorati.

Cut and Color 2025: the Trend that Is Very Popular in September at the Salon

The hair trend for September 2025 is clear: medium layered cut with frayed ends and soft copper color. Find out how to propose it in the salon and win new customers.

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2025-09-08
Donna Over 40 con capelli ricci naturali rossi, sorriso luminoso e look curato, simbolo di ricci definiti e sani.

3 Secrets for Curly Hair Over 40 That No One Tells You

Discover the 3 secrets for curly hair Over 40: deep hydration, gentle definition and the right cut. Practical advice from Gugu for customers and hairdressers.

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2025-09-03
Sposa in spiaggia con capelli a onde morbide half-up, abito in pizzo e bouquet di rose bianche, ritratta davanti al mare.

Wedding Hair 2025: the most viral hairstyles seen on social media

Wedding Hair 2025: from brides with disheveled buns to wet looks, up to soft waves and jewel details. Here are the most viral hairstyles seen on social media.

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2025-09-01
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LATEST ARTICLES

Black and white portrait of a model with graphic makeup and layered hair blown by the wind, part of The Mood Collection by Antonio Palladino.
Antonio Palladino Unveils The Mood Collection: Monochrome Elegance and Natural Movement
Strategic graphic showing a business handshake in front of a glowing portal shaped like Italy, with UK and Chinese flags, symbolizing international brands entering the Italian hair & beauty market via MDP.
Breaking Into the Italian Beauty Market? We Are Your Strategic Gateway.
Close-up of a brunette woman with a voluminous Butterfly Cut, featuring face-framing layers and honey highlights being styled by hands.
Butterfly Cut: The Viral Volume Hack of 2026 | 2026年最火发型:蝴蝶切 (Butterfly Cut)
Nanoplastia 2026 realistic before and after comparison of professional straightening treatment on frizzy hair in a salon.
Nanoplastia 2026: The Technical Truth / 2026 纳米塑形技术真相
2026 Hair Trends comparison: Golden Globes sharp bob cut versus warm glossy brunette hairstyle. 2026年发型趋势对比:金球奖利落波波头与温暖光泽栗色发型。
Hair Trends 2026: Goodbye “Casual,” Luxury Returns. From the Golden Globes Bob to Deep Brunettes 2026发型趋势:告别“随意”,奢华回归。从金球奖波波头到深邃栗色

MOST READ ARTICLES

Black and white portrait of a model with graphic makeup and layered hair blown by the wind, part of The Mood Collection by Antonio Palladino.
Antonio Palladino Unveils The Mood Collection: Monochrome Elegance and Natural Movement

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