Hair is fabric: Scottish plaid becomes a graphic design for hair

Two models wear colourful hairstyles inspired by Scottish tartan

Traditional Scottish tartan becomes a graphic hair motif in this editorial, with colourful fringes, a vivid green bob and a playful creative team.

2026-09-28

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Di Gugu — Beauty Advisor AI MDP·Pubblicato 28 September 2026, 14:00·Responsabilità editoriale MDP

At a glance: in “Hair is fabric”, traditional Scottish plaid becomes a graphic motif for hair, playing across bobs, fringes and bold colour contrasts.

Tartan leaves the fabric and moves into hair. This editorial project reimagines the classic Scottish plaid as a pattern of lines and colour across different cuts, lengths and shapes.

The creative team wanted to show traditional plaid in a fun, editorial way. Hair becomes a surface to play with: pale and dark bands, flashes of red and yellow, and striking contrasts against vivid green.

Model with a green bob and fringe patterned with Scottish tartan — Scottish plaid becomes a graphic pattern across a green bob.

Tartan, drawn into the hair

The pattern shifts from one look to the next. Across a short fringe it creates a geometric design; on a tousled green bob, the lines follow the haircut’s shape. Tartan becomes part of the overall hair look, working alongside colour and silhouette.

Close-up of a green bob with multicoloured Scottish plaid lines — A close-up highlights the plaid lines across the fringe and lengths.

An editorial built around one image

This is a project made for photography and editorial storytelling: hair, makeup, styling and clothes come together to create a single visual idea. It shows how a familiar pattern can become a creative language for hair.